Blizzard Flavours Abound

Blizzard Flavours Abound

How many Blizzard flavours are there. Last year for the Blizzard's 25th year anniversary, 25 flavours were featured. Yet this is only a sprinkling of the many flavours available.









Check out this 1998 Blizzard TV commercial
http://www.youtube.com/watch?v=FQOrW32GALY&feature=related




Flavour History
Here is an interesting list. A year by year listing as the flavours were introduced stops at 2004.
It is an American listing. Most of these flavours are still being sold, but not all.

1985 - Year Introduced

Butterfinger Bar (Canada- Crispy Crunch)
Heath Bar (Canada- Skor)
Reese's Pieces Candy
M&M's Candy
Chocolate Sandwich Cookies (Oreo, Droxie)
Peanut Butter Crunch
German Chocolate
Banana Split
Chocolate Chip
Hawaiian
Tropical
Turtlettes (Pecan Cluster)
Macaroon
Chocolate Covered Cherries
Banana Pudding
Standard Toppings (Chocolate, Hot Fudge, Strawberry, Butterscotch or Pineapple)

1986

Whoppers® Candy
Snickers® Bar
Peanut Buster
Featured: Cherry, Strawberry, Blueberry

1987

M&M®'s Peanut Candy (Canada- Smarties)
Nestle® Crunch Bar
Nerds® Candy — Orange, Strawberry, Cherry
Golden Grahams®
Cinnamon Toast Crunch®

1988

Mint Chocolate Cookie
Ginger Snaps
Apple Crunch
Pecan Praline
Rainbow Nerds® Candy

1989

Reese's® Peanut Butter Cup


1991

Egg Nog
Strawberry Banana
Irish Mint
Peach
Raspberry
Pumpkin Pie

1992

Chocolate Chip Cookie Dough
Mud Pie
Rocky Road

1994

Cheesecake
Fudge Pecan Brownie
Peanut Butter and Jelly

1995

Chocolate Almond
Pecan Crunch
Walnut Fudge

1996

Mint M&M®'s
Fudge Oreo®
Cappuccino Heath®

1997

Mint Oreo
Nutty Butterfinger
Berry Banana with Vienna Fingers

2000

Georgia Mud Fudge®
Yukon Cruncher®
Whopp'N Wild®

2001

Grape Kool-Aid® Explosion
Mocha Chip with Nescafe®
Baby Ruth®

2002

**Blizzard of the Month program introduced in July
Mocha Chip
Yule Flip Peppermint Chip
All-American (Red White and Blue M&Ms)
Chocolate Xtreme

2003

Choco Cherry LoveTM
Mint Oreo®
Keebler® Fudge Stripe
Peanut Butter Oreo®
Strawberry CheeseQuakeTM
Holidazzle M&M®'s
Cotton Candy
Bubble Gum
Caramel Apple PopTM
Twix® or Treat

2004

CheeseQuakeTM Line — Strawberry, Toffee and Oreo
Chocolate French Silk Pie
Chocolate Dipped Strawberries
Brownie Batter
Puckerberry


Blizzard Bears are now at Build-A-Bear Workshop stores as of June 2011

London Dairy Queen Store- 55 yrs March 2009!!

The Day the Blizzard Was Born

Join our journey through the vintage "Land of Dairy Queen" .

Happy 55th Birthday

to the

Wharncliffe Rd.

Dairy Queen

Store in London ON, Canada!

55 YEARS of "Treating You Right!"

Dairy Queen
421 Wharncliffe Rd.
London O nt ario,
Canada

To start off our Birthday celebration we present to you, the "History of the Blizzard ". The article below is a clip of what our 'mothership' site has posted on the History of the Blizzard.

To get 2009 Dairy Que en season off to a fun start I have started this blog.
I have some great things to post- videos of old commercials and posters from the 70's. Fun stuff and educational too;)

Before the Blizzard we had Malts and Shakes.
1956 poster shown on left here.

History of the Blizzard®

A Blizzard-like product was in the DQ® system since the early 1950s. But it was a very loose affiliation of franchisees back then and the idea struggled. At that time it was a shake with less milk. They tried no milk at all...just soft serve and fruit topping. Though customers liked it, it was extra work and the shake was too thick. Franchisees got tired of burning out mixers, so it just faded away.

Fast forward 35 years and we began seeing independent ice cream shops that were mixing slabs of hard ice cream with candy. In St. Louis, one of our entrepreneurs added milk and blended everything together (spring of 1984). The idea traveled to Minneapolis and we knew it was a very big idea and we could market it nationally.

We needed to determine how thick the product needed to be, whether we would add milk (we decided nomilk) or add candy...we originally decided no candy. A name? We tried the Concrete Blizzard. It didn't perform well with consumers. We pulled the product and started over again.

After two DQ franchisees developed a high-powered mixer, we looked at the product once more and determined

that by adding branded candy we would have instant equity at no charge. We approached Heath, who bought a candy crusher and supplied DQ stores with bags of Heath bar bits. Soon, their Illinois plant went to capacity, crushing Heath candy bars 24 hours a day.

Oreo® originally

told us we were crazy. Mars® said they would never alter their product (M&Ms). However, Hydrox® cookies said "yes."

By the end of 1985, Oreo and Mars changed their minds and signed up but none of them wanted to crush the product, so our operators did it themselves. However, that was too labor intensive. We accidentally created a cottage industry of candy and cookie crushers.

Though the product was introduced to franchisees at our 1984 DQ convention in Hawaii, it went into brief test market in the winter of 1984-85 and was officially launched in the spring of 1985. It was available in 10, 16 and 24 ounce cups. It was served upside-down with a spoon on the side.

The Blizzard Flavor Treat became an overnight sensation.

On May 2, 1985 the DQ system launched a network TV campaign for

the Blizzard treat, combining the power of TV, the brand equity of Oreo,

Mars and the like and the allure of DQ soft serve. We sold more than 75 million Blizzard Flavor Treats that first year.

The above article is taken from

www.blizzardfanclub.com